DialAmerica, the US call center solutions provider, decided to change its corporate name to Aucera to reaffirm the company experience and expertise.

Also, company wants to make focus on its slogan, “Reimagining How the World Connects.”.

“Today is a historic day for DialAmerica. While our values and passion have remained the same for over 60 years, it is time for us to reveal a new corporate identity that best represents the clients we serve and the employees that drive our success,” said Chris Conway, DialAmerica’s Chief Executive Officer. “Our new name and brand identity is testament to our evolution as a Customer Experience provider. It offers a compelling story on who we are and reinforces our commitment to carefully listen to our clients’ needs and developing growth-driven solutions that address their unique requirements.”

“We understand how critically important our employees are to our success and that of our clients. Our new name and brand pays tribute to them and our commitment to being responsive to their needs, goals and professional growth,” added Casey Kostecka, DialAmerica’s President. “Aucera also represents a path forward for our company and further establishing us as a global BPO leader and trusted partner for Customer Experience innovation.”